RIM JALLOULI

RIM JALLOULI

Professeur en Gestion


Professeure- Ecole Sup. de l’Economie Numérique ESEN Univ. de la Manouba, depuis 2008



 



Conférencière– Technologies et Business Innovation (Liban, Nouakchott, Japan, Korea, Thailand, Taiwan, China, USA, Azerbaijan, Finland)



 



Auteure d’articles scientifiques, Livres et chapitres d’ouvrages 



-Edition de 6 livres en technologies et innovation Business (Springer, IEEE, CNR, Collection l’impensé du temps)



-Rédaction d’une vingtaine d’articles scientifiques et chapitres d’ouvrages en marketing digital, technologies et culture.



-Préface du livre “Prise en main Référencement Naturel, Guide du consultant web”,    Rédaction d’une dizaine de cas en Stratégie Marketing



 



ConsultanteStratégie Digitale - Stratégie de rebranding, Elaboration d’une stratégie digitale et communication, Créativité et projets innovants, technologies et Data Analytics capabilities  



 



Présidente Fondatrice - Association Tunisienne de l’Economie Numérique ATEN, 2013



International Conference on Digital Economy ICDEc, 2016 (https://www.aten.tn/ICDEc2021)



 



Directrice- Ecole Supérieure d’Economie Numérique, Université de Manouba, 2011- 2017 ; Centre 4C à ESEN, Université de la Manouba (2018-2021), Academy of Business and Emerging markets - Canada, 2013



 



Membre du comité consultatif - Beirut Economics Congress, Research Center depuis 2017



 



Membre du comité de rédaction- ABEM Journal, Int. Journal of Business and Emerging Markets (IJBEM), 2014-2017, JGBAT (USA), ICDEc (Int), ABEM (Canada) 



 



Biography:



Rim Jallouli is a Professor of Marketing and Innovation Management in the Higher School of Digital Economy ESEN at University of Manouba. She is the founding president of The Tunisian Association of Digital Economy ATEN and the founding chair of the International Conference on Digital Economy ICDEc (http://www.aten.tn/ICDE2021). She has had multiple professional appointments including 6 years as the dean of ESEN. She has authored over 30 articles and chapters and also has edited 6 books in Digital marketing, art management and business innovation. Speaker in several international conferences in the field of Emerging Technologies and Business Innovation (Tunisia, Lebanon, Finland, USA, Azerbaijan, Taiwa, Japan, Korea, China, Thailand, France, Mauritania, Egypt, Bahein, Dubai). Rim Jallouli is an academic and business consultant advising about Marketing and communication strategies, creative projects and innovation management, Digital transformation and marketing analytics. 



 

Affiliation académique

Ecole Supérieure d'Economie Numérique ESEN -Université de la manouba / Higher School of Digital Economy - University of Manouba- Tunisia

Affiliation scientifique

Association Tunisienne d'Economie Numérique - Tunisian Association of Digital Economy - Laboratoire LIGUE

Autres titres

Professor of Marketing intelligence and Innovation
Former Dean of the Higher School of Digital Economy- University of Manouba- Tunis – Tunisia
President and founder of Tunisian Association of Digital Economy
Country co-Chair - Global Business and Technology Association
Best Reviewer Award 2013- GBATA- Helsinki
Visiting Professor - Libanese International University (2014)
Guest Speaker- University of Marketing and Distribution Sciences Kobe - Japan (2009-2014)
Senior Research fellow (2015-2018) Department of Marketing Management - Faculty of Management - University of Johannesburg- South Africa

Informations de contact

Dr Rim Jallouli Chaabouni

Ecole Supérieure d'Economie Numérique ESEN- Univ. Manouba 

Campus La Manouba - CP 2010 - Tunisia

Tél: +21671602919


Fax: +21671602662